Miller Park to get major concessions upgrade for 2017 season

Miller Park has generally been an adopter of innovative ways to improve concessions. From the addition of AJ Bombers to the donut sandwiches to the series specials, they’ve generally found ways to improve the concession offerings at Miller Park. For this offseason, they are going to completely change the experience.

Today, Brewers Chief Operating Officer Rick Schlesinger announced a major concessions upgrade project for Miller Park for the 2017 season. All of the concession stands at Miller Park will see some form of upgrade as many new offerings will be added for both food and beer. Special themed areas will be available on the Field Level, and every stand will be upgraded to take advantage of new technology. As part of the upgrade, many Milwaukee-themed stands will open, offering food and drinks locally sourced from the city.

It’s a very ambitious plan, and I’ll be interested to see how it plays out for next season. I’ve seen some people say it’s a way to increase concession prices, but I doubt they will go up that much. There will probably be an overall increase to help fund the construction, but one of the major selling points of Miller Park is affordability (in addition to one of the most generous carry-in policies in all of baseball). They’re not going to change that, especially when they need to do everything they can to fill the stadium while the team is working their way back to contention.

As Miller Park enters its 17th season in operation next year, upgrades like this are needed to keep the park operational for as long as possible. Hopefully it plays out well and brings some good new food and drink to help enhance the baseball watching experience.